A New Evolution in One Voice Strategy

Published on: 2018-03-20
SPAR China Initiates a New Evolution in One Voice Strategy
On 15-16th March 2018, SPAR China held a "One Voice" Strategy Meeting in Weihai, Shandong. Heads of Commercial departments of seven districts of SPAR China get together to discuss SPAR China One Voice work. Wang Peihuan, the Chairman of SPAR China board said, "SPAR needs to truly become one, using ONE VOICE to meet the acquisition surge brought by Ali, Tencent group. ”

Jerome Chevrier, the Managing Director of SPAR China said, "at the end of 2017, SPAR China held a strategic board meeting in Shanghai, which is a evolutionary meeting, and SPAR China is definitely a force to be reckoned with in China retail market. "

Linda Kang, the head of SPAR China Commercial Department commented, “Only by buying and sourcing together, we can take our voice of the upstream supply chain, find our common interests with suppliers, get the most competitive products, prices, and marketing programs, and increase our profitability.”

Senior executives and heads of commercial departments across SPAR China, including Shandong, Guangdong, Beijing, Sichuan, Henan, Hebei Zhangjiakou, and Yunnan, analyzed the opportunities facing SPAR China and discussed the ways of cooperation with brand suppliers, private label products, and national One Voice program with open and transparent attitude. In addition, SPAR China's future action plan for One Voice strategy was formulated at the meeting. The ultimate goal is to reward our customer loyalty with the most favorable prices and continue to grow the strength of SPAR China.

With “all benefit through joint cooperation” concept, SPAR China will lead the partners to go through the retail surge with an innovative and open-minded attitude, and continue to attract more excellent retail partners to join SPAR family.

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