INTERSPAR Celebrates 15th Anniversary in Czech Republic
This year SPAR Czech Republic celebrates 15 years since the opening of the first INTERSPAR hypermarket in the country.
To mark the celebration a customer campaign with attractive anniversary prices was introduced entitled "The celebration starts at the checkout". The campaign will run for 15 weeks in all INTERSPAR hypermarkets and SPAR supermarkets.
The first INTERSPAR store was opened in April 1997 in České Budějovice (Budweis). On the 31st of December 2011 SPAR Czech Republic operated 39 stores - 33 INTERSPAR hypermarkets, 5 SPAR stores and one SPAR to Go.