January 20th 2013, Sunday, SPAR Gongyiqiao store opened in Beijing.
The store trades of approx 3,500 sqm selling space is part of a 20,000 sqm department store owned and operated by SPAR Beijing. It is located on the southern 3rd Ring Road in Beijing and is the 2nd of such compact fresh hypermarket aimed at the growing middle classes of urban communities in Beijing. Both stores are trading extremely well and show great future promise for this premium SPAR store profile.
The opening was highly successful recording the highest average spend per customer of any SPAR store in China to date. Opening day 10,000 customers at an average basket of 102 RMB thus over 1 million RMB or 125,000 Euro of sales.
We shall open 2 more stores in Beijing in March and April.